B2B Sales Training — Core
For quota-carrying reps and mid-level AEs. Take the methodology from structured learning into live pipeline — multi-stakeholder deals, value-based conversations and competitive positioning.
What Core delivers.
Designed for experienced reps who are ready to lift close rate, increase average deal size and develop a repeatable methodology for complex sales.
- Higher close rate on multi-stakeholder deals
- The ability to map buyer committees and find the mobiliser
- Value-based conversations that survive procurement scrutiny
- A competitive positioning toolkit
Who this is for
Corporate: full AE teams, mid-market reps, quota-carrying cohorts.
Individual: self-enroll after Foundations or with equivalent field experience.
Book a ConsultationCore curriculum.
7 modules across 8 weeks — live cohort or self-paced online.
- Module 1: Multi-Stakeholder Mapping — identifying mobiliser, decision-maker and blocker
- Module 2: Value Articulation — sell the metric, not the feature
- Module 3: Competitive Positioning — win when you're not the cheapest
- Module 4: Advanced Objection Reframing — turning friction into clarity
- Module 5: Closing Without Cringing — language patterns that move the deal
- Module 6: Account Planning — expand from first deal to full account
- Module 7: Pipeline Hygiene for Quota Carriers — forecast accurately, never be surprised
Delivery modes
- Self-paced online (24/7 Ascent Learning Platform)
- Live instructor-led via Zoom, Teams or Google Meet
- Traditional in-person classroom
- Downloadable deal-review frameworks
- AI-powered video practice
You're at Tier 2. Here's the full path.
Core builds on Foundations and leads into Pro — giving you a clear progression from first deal to team leadership.
Foundations
Build the habits and baseline behaviours.
Core
Apply the methodology to live pipeline and real quota.
Pro
Coach, lead and embed the practice team-wide.
Other programs you might add.
Negotiation Skills Training
Protect margin. Hold deal size. Reach agreements that hold.
View programApply the methodology to live pipeline.
Individual or corporate — we'll configure the right delivery format for your context.
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