B2B Sales Training
Move closing rate, deal size and pipeline quality. The flagship Ascent sales program. Built around the modern B2B buying cycle — multiple stakeholders, longer evaluation windows, value-based justification — and structured across three deliberate tiers so SDRs, AEs and senior closers all get content tuned to their level.
What you walk away with.
The flagship Ascent sales program. Built around the modern B2B buying cycle — multiple stakeholders, longer evaluation windows, value-based justification — and structured across three deliberate tiers so SDRs, AEs and senior closers all get content tuned to their level.
- Higher close rate, higher average deal size
- A shared sales language across the team
- A repeatable, accountable selling cadence
- Pipeline that's qualified, not inflated
The Ascent reinforcement layer
Every learner gets a Certificate of Completion, 24/7 access to the Ascent Online Learning Platform, downloadable tools and PDFs, a complimentary Tim Carlisle book, and the 8-week post-training reinforcement series.
Book a ConsultationModules in B2B Sales Training.
Built across three tiers — Foundations, Core, Pro. Pick a tier or mix them across your cohort. Or let individual learners self-enroll at the right level.
Tier 1 — Foundations
New SDRs, junior AEs and reps building their first structured B2B methodology.
Explore Foundations →Tier 2 — Core Most popular
Quota-carrying AEs applying the methodology to live pipeline, real stakeholders and revenue targets.
Explore Core →Tier 3 — Pro
Senior reps, managers and VPs coaching the team, running strategic accounts and embedding the methodology.
Explore Pro →- Buyer-Centred Discovery — diagnosing the real problem behind the brief
- Multi-Stakeholder Mapping — identifying mobiliser, decision-maker and blocker
- Value Articulation — selling the metric, not the feature
- Objection Reframing — turning friction into clarity
- Closing without Cringing — language patterns that move the deal
- Forecasting & Pipeline Hygiene — for managers and senior reps
Audience
Corporate clients: SDR teams, AE cohorts, mid-market and enterprise sales teams — deployed as a shared methodology across the whole team. Individual learners: self-enroll on the platform and progress through Foundations, Core and Pro at your own pace.
Delivery modes
- Self-paced online — 24/7 on the Ascent Learning Platform
- Live instructor-led sessions via Zoom, Teams or Google Meet
- Traditional in-person classroom workshops
- 60–90 minute micro-learnings for distributed teams
- Bespoke 1:1 coaching for senior talent
- AI-powered video assessment — record a response, get immediate AI feedback
From foundations to mastery, one step at a time.
Every program is structured across three tiers so a team — or an individual learner — can stop, scale or extend the journey at any point.
Foundations
Build the language, the habits and the baseline behaviours every rep needs before specialization.
Core
Apply the methodology to live pipeline, real customers and the metric you actually report on.
Pro
Coach, lead and embed the practice — train-the-trainer, manager coaching and senior 1:1s extend the result across the business.
Bespoke. Not bought off the shelf.
Large training vendors sell a packaged product that worked somewhere else and hope it works for you. Ascent builds every program around your team, your sector, your selling motion — and stays with you for 8 weeks after the workshop ends.
Custom-built, not off-the-shelf
Every engagement begins with a discovery call. The role-plays, the case studies, the tier mix and the industry examples are built for your team — not recycled from a generic library.
Tim Carlisle — not a franchise trainer
Tim personally designs and directs every program. You get 15+ years of frontline experience and two published books — not a trainer reading from a vendor slide deck he didn't write.
8 weeks of reinforcement after the workshop
Most providers leave after the last slide. Ascent runs an 8-week post-training program — weekly videos and check-ins designed to convert classroom knowledge into observed behaviour change.
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View programLet's design it to your team.
Tell us your team size, tier mix and timeline — we'll come back within one business day with a proposed program.
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